Paul Rudd Reunites with Nintendo for Switch 2 Campaign

Whil Gorumba

4/21/20251 min read

Decades before becoming one of Hollywood’s most beloved actors, Paul Rudd made one of his earliest on-screen appearances in a 1991 commercial for the Super Nintendo Entertainment System (SNES). Packed with classic 90s vibes, oversized clothes, dramatic angles, and a sense of wide-eyed wonder, the ad marked the start of what would become a long and successful career.

Now, Rudd is once again teaming up with Nintendo, stepping back into the spotlight for the upcoming Switch 2 campaign. His return taps directly into the nostalgia of longtime fans, many of whom grew up watching both Rudd’s career and Nintendo’s consoles evolve over the years.

The pairing of Rudd and Nintendo shows how both have managed to stay relevant across decades, adapting to new audiences while still holding onto the charm that made them iconic in the first place. As the Switch 2 prepares to hit shelves, the campaign serves as a reminder that some things, like a good game and a familiar face, never lose their appeal.

With the Nintendo Switch 2 set to launch on June 5, the collaboration is a clever nod to the brand’s history and its ability to connect generations, all while reminding players that the joy of gaming never really goes out of style.

Decades before becoming one of Hollywood’s most beloved actors, Paul Rudd made one of his earliest on-screen appearances in a 1991 commercial for the Super Nintendo Entertainment System (SNES). Packed with classic 90s vibes, oversized clothes, dramatic angles, and a sense of wide-eyed wonder, the ad marked the start of what would become a long and successful career.

Now, Rudd is once again teaming up with Nintendo, stepping back into the spotlight for the upcoming Switch 2 campaign. His return taps directly into the nostalgia of longtime fans, many of whom grew up watching both Rudd’s career and Nintendo’s consoles evolve over the years.

The pairing of Rudd and Nintendo shows how both have managed to stay relevant across decades, adapting to new audiences while still holding onto the charm that made them iconic in the first place. As the Switch 2 prepares to hit shelves, the campaign serves as a reminder that some things, like a good game and a familiar face, never lose their appeal.

With the Nintendo Switch 2 set to launch on June 5, the collaboration is a clever nod to the brand’s history and its ability to connect generations, all while reminding players that the joy of gaming never really goes out of style.

Related Stories

Join our retro gaming community and get weekly updates, deep dives, and hidden gems—straight to your inbox!

Join our retro gaming community and get weekly updates, deep dives, and hidden gems—straight to your inbox!